Giant KPMG Abandons .COM for its BRAND TLD
Kevin Murphy (of Domain Incite) just blogged about accounting giant KPMG that has now moved from their .com (that was just their 4 letter acronym) to their .kpmg brand TLD.
"The company recently announced that it is now using home.kpmg as its primary web site domain, replacing kpmg.com. URLs on the old .com address now bounce users to the equivalent page on .kpmg. Web searches for KPMG return the .kpmg domain as the top hit."
KPMG is one of the 4 largest…
