.CLUB and RightOfTheDot Have Partnered for “Category Killer” Premium and Founder Program Domain Name Sales and Strategy

.CLUB Domains LLC,the company behind the new .CLUB generic top-level domain name announced recently that it has partnered with RightOfTheDOt,LLC to help manage the release,placement and auction of certain premium domain names.

 

You can read the press release after the jump:

“.CLUB Domains, LLC, the company formed to own and operate the new “.CLUB” generic top-level domain name (gTLD), announced is has partnered with Internet consulting and advisement firm RightOfTheDot, LLC to help facilitate and manage the release, placement and auction of certain super premium and Founder .CLUB domain names. Super premium names may include such “category killers” as a.club, 888.club, chess.club, poker.club, insurance.club, and golf.club. Premium sales of the new domains are expected to begin in early 2014 after companies have had a chance to secure trademark names through a sunrise period.

New web addresses with the .CLUB extension are expected to be among the most popular new gTLDs to hit the market in early 2014, as the word “CLUB” is recognized in nearly every language and appeals to many different categories of people, including membership organizations, affinity groups, loyalty clubs, athletic organizations, country clubs, social clubs and many more.

“The word ‘club’ is a great choice for a web extension because it’s recognizable, short, memorable and meaningful, which are all vital components for websites that want to attract visitors and create communities,” said Monte Cahn, co-founder and president of Right of the Dot, LLC. “We expect tremendous interest around .CLUB from all over the world and are excited to be part of the launch.”

RightOfTheDot, LLC was founded in 2010 by two well-known domain industry veterans – Monte Cahn and Michael H. Berkens, Esq. With a combined 29 years of domain industry experience, Michael and Monte have participated in more than $350,000,000 in domain sales, advised and assisted in launching many of the existing 22 gTLDs, and pioneered many domain industry products and services such as: domain appraisals & escrow; live and online domain auctions; WHOIS privacy; and domain theft protection.

“No firm has more experience, network and knowledge to showcase some of our top names,” said Colin Campbell, chairman and CEO of .CLUB Domains. “When it comes to finding the right buyers and partners for super premium names, Monte and Michael were a clear choice. We’re expecting the premium name sales to be robust and exciting, as organizations understand the power of the word ‘club’ for bringing people together around shared passions, common interests and exciting destinations. RightOfTheDot has also advised us on strategy and has made great industry introductions that will help with the success of our company long term.”

Formed in 2012 and backed by $8.2 million from private investors, .CLUB will enable clubs, membership organizations or others sharing a common interest to establish memorable “yourname.club” Web addresses. Every day, people form communities and groups around every imaginable interest, and .CLUB makes it easier than ever for them to acquire a Web address that is convenient, holds meaning and has marketing value.