Minds + Machines Wins Auction for .Yoga and .Garden Domain Names

Minds + Machines Group Limited announced today that it had won the right to the top-level domain names .yoga and .garden, folloeing the private auction held last week .

The company managed to secure the rights for .Yoga and .Garden,but failed to secure the rights for .Deals and .Property.

The company paid for securing the two domain names around $5.97 million ( £3.6 million).Minds + Machines’ current portfolio is of 28 uncontested applications.

“.garden and .yoga are major asset wins for the group as both represent activities that people are passionate about – we believe this will become an important factor in the adoption of new domains,” said Fred Krueger, Chairman of Minds + Machines.