Sedo and TLD Registry Rase $182,000 in First Live Auction of New Chinese Domain Name Extensions

Sedo and TLD Registry Ltd announced that the first premium domain name auction of new Chinese character gTLDs has been a huge success .

 

The auction raised $182,000 from 33 auction lot sales.

You can read the press release after the jump :

” TLD Registry Ltd and Sedo, the world’s largest domain marketplace and monetization provider, today announced that the first premium domain name auction of new Chinese character gTLDs has raised US$182,000 from 33 auction lot sales. Bidders in the room and around the world paid between US$2,000 and US$25,388 for valuable Chinese character domain names in the Dot Chinese Online (.在线) and Dot Chinese Website (.中文网) TLDs.

The hybrid live and online auction was staged in the Galaxy Macau’s “China Rouge” private member’s club and was simultaneously held live on Sedo’s online auction platform.
Veteran and first-time domain name investors participated in and won auctions for domain names as diverse as “games.online” (游戏.在线) for $25,388, “casino.online” (赌场.在线) for 25,000, “realestate.online” (房地产.在线) for $16,000, “rent.online” (租赁.在线) for $15,500 and “bitcoin.online” (比特币.在线) for $14,388.

“The inaugural landrush auction for Dot Chinese Online and Dot Chinese Website was a complete success,” said Arto Isokoski, TLD Registry’s CEO. “We achieved everything that we said we would do. Our innovative hybrid auction was delivered fully and with great satisfaction for our 50 guests. We are very happy with the value which investors have placed on our TLDs.”

In addition to the domain names sold at the live auction, many investors requested access to additional premium domain names, with some requesting portfolios of hundreds of premium domains in the Dot Chinese Online and Dot Chinese Website registries. China’s central government is also backing the adoption of the new TLDs, introducing a new national policy on March 3, 2014 which mandates the use of Chinese domain names for all Chinese government websites.

“The interest we’ve seen in these new Chinese TLDs is reminiscent of the rush for dot com names in the 90s,” said Tobias Flaitz, Sedo’s CEO. “This auction has shown how strong the market is for Chinese character domains, and we look forward to seeing how their values will evolve as the market matures.”

The 30-day Landrush period of Dot Chinese Online and Dot Chinese Website concludes on April 24, 2014, with the TLDs’ General Availability beginning on April 28, 2014. Domain names in Dot Chinese Online and Dot Chinese Website are unrestricted and available from a worldwide registrar network.

The auction event was sponsored by .CLUB Domains and Afilias.”