Gomu dot com

In Japan, people generally say Gomu as an equivalent of rubber and many of them even believe it's a word that is comprehensive for English speakers. If you ask for a peice of erasor, try to say "keshi-gomu" literally translated meaning "erasing rubber".

About 20 companies operate synthetic rubber manufacturing plants in Japan. And there are no less than 1,200 companies that manufacture rubber products. They include four of Japan's…