DNS Belgium : Strong Interest in gTLDs

DNS Belgium, the company behind .BE extension, conducted a survey in 10 different countries and gave a general overview of the global interest in the new gTLDs.

You can read the announcement after the jump :

“There is a clear demand for more options in internet extensions. This is shown in the results of a survey by the Domain Name Association, an independent party that represents the interests of the domain name industry. The survey was conducted in 10 different countries, and gives a general overview of the global interest in the new gTLDs.

Nearly 60% of all respondents indicate an interest in more internet extensions. They feel that domain names with a specific extension are easier to remember. Depending on the subject, websites with relevant domain name extensions (such as .news or .today) are preferred over website in the own country code TLD or in the .com extension.

An impressive 94% of all those surveyed claim that they always (54%) or sometimes (40%) pay attention to the extension of a link in search results. This leads us to conclude that the importance of a relevant extension cannot be underestimated, even when it comes to search engines.

You can read the full overview of the survey here:
http://thedna.org/documents/Global_Domain_Name_Preferences_Survey-Domain_Name_Association-Feb2015.pdf“